Limited Capacity currently taking new clients

I help fitness & wellness brands scale revenue and cut CAC.

Ads engineered from buyer psychology, produced in days instead of weeks, and tested in a Meta structure that finds winners fast. One person running all of it.

Meta Google Ads Shopify
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Spec work. Concept studies created independently. Not affiliated with or endorsed by the brands shown.

What I actually do.

Statics engineered from buyer psychology. Hooks pulled from reviews and real customer language, visuals produced with an AI-first workflow, then finished with typography and layout craft in Figma. Fixed scope, fixed price, no retainer needed.

Angle research · Hooks and angles · Figma typography & layout · Every format, ready to launch

AI UGC videos and AI animation ads, built for the feed. Scripts and hooks follow the same buyer psychology as my statics, and production is AI-first, so you get native-feeling video without shoots, actors or agency timelines.

AI UGC spots · AI animation ads · Scripts and hooks · Cut for Reels, TikTok & Feed

A test structure in your Meta account so you know which creative actually won. Campaign setup, a testing roadmap, and clear test-kill-scale cycles. The person reading the results is the same one who engineered the ads.

Campaign structure · Testing roadmap · Test, kill, scale cycles · Clear weekly reporting

A Performance Max campaign eats 20 images and up to 15 videos before it performs. Most brands starve it. I produce the full asset set in every required ratio, built on the same angles as your Meta creatives.

Full PMax asset sets · Every required ratio · Same angles as your Meta ads · Shopping-ready product visuals

Landing and product pages built around the exact angle your ads promise. Same message, same language, no drop-off between click and cart.

Angle-matched copy · Shopify product & landing pages · Built for one campaign · One-off, fixed price

Kai, performance marketer and creative behind bykaibo

Hey, I'm Kai.

I run performance marketing and I build the creatives that feed it. That way the person planning your spend is the same person engineering your ads.

bykaibo is deliberately small. No account managers, no overhead, no excuses. You get the operator.

How working with me looks.

B
Brand Founder9:12 AM

Here's the shop. CAC has been creeping up for three months and our creatives all look the same by now. What would you do?

👀 1
Kai
Kai10:47 AM

Audit is in your inbox. Three things stood out: you only run bottom-funnel claims, every ad uses the same hook family, and your best seller has zero proof angles. Full teardown attached.

🔥 2🙏 1
B
Brand Founder11:41 AM

Okay, the teardown alone was worth it. Let's do the creative pack.

🤝 1
Kai
KaiThu 4:15 PM

First six statics are in the shared folder: two hook families you never ran, plus one compliance-safe proof angle. Test plan is inside.

🚀 2😍 1
Kai
KaiMon 8:30 AM

Week two update: the skeptic hook is your winner, clearly outperforming both control ads. I'd kill the two losers and shift that budget to the winner. Next batch iterates on that angle with fresh visuals. That's the rhythm from here: test, kill, scale, repeat.

📈 3🔥 1

An illustration of the process, not client quotes.

Send me your best seller. I’ll show you the angles your ads aren’t running.

Teardown plus one spec creative within 72 hours
No call, no pitch, no strings
Yours to keep, even if we never speak again

Lands directly in my inbox. Teardown within 72 hours.